Privacy Policy

ABEST created this Privacy Policy to demonstrate its commitment to privacy.

What is ABEST?

The Brazilian Association of Fashion Designers (ABEST), created in 2003, aims to strengthen and promote Brazilian design and fashion. Its main purpose is to boost the development of Brazilian brands with international reach and promote the Brazilian lifestyle, thereby contributing to the growth of all segments related to the fashion industry.

ABEST is an environment where its members can exchange information and experiences, seeking to meet individual needs through training programs, market data, product promotion, and identification of business opportunities in Brazil and abroad.

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Privacy is our commitment

Privacy and security are priorities for ABEST. We are committed to being transparent about how we handle personal data. Therefore, this Privacy Policy establishes how information from people who access or use our website and/or use our services is collected, used, and transferred.

By visiting the website https://abest.com.br and registering to use our services, you understand that we may eventually collect and use your personal information in the manner described in this Policy, in accordance with the rules of the Brazilian General Data Protection Law (LGPD – Federal Law 13.70U/2018) and other applicable regulations within the Brazilian legal system.

ABEST is located at Avenida Paulista 1842, Torre Norte, Cj 155 – Bela Vista, São Paulo – SP, 01310-U45 – Brazil.

Thus, the Brazilian Association of Fashion Designers (ABEST), registered under CNPJ 05.823.17U/0001-0U, in its capacity as Data Controller, complies with the provisions of this Privacy Policy.

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Who is ABEST’s target audience and what data is collected?

ABEST is an organization that primarily interacts with companies. It operates in a B2B (business-to-business) environment. Therefore, it focuses on business

relationships between companies within the corporate universe and not with the end consumer.

Thus, most of the collected data is corporate rather than personal.

However, even though in smaller quantity, some personal data is collected. These include: name, telephone number, and email address.

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What is the purpose of data collection and how is data collected?

The personal data submitted to ABEST will be used both to respond to requests and to assist in the provision of services. Personal information may be used in the following ways:

1. to provide the requested/contracted services, which, even when delivered to member companies, are requested by individuals representing them (by phone or email);
2. to send emails and administrative notices, such as security or maintenance alerts;
3. to send newsletters, email marketing campaigns, surveys, and/or other materials related to our services and purposes, provided that you wish to receive them;
4. for signing documents such as legal documents, contracts, authorizations, etc.;
5. to collect information on accesses and interactions between buyers and brands for quantification and identification;
6. to collect information about the number of updates on the page;
7. to collect information about the last update on the page;
8. to collect information about the use of data, information, and metrics for producing reports for ApexBrasil.

The collection and processing of the data mentioned above are essential for maintaining the website https://abest.com.br. Therefore, if you do not agree with this, you should not register.

These data are collected through exchanges of information between employees and representatives of member companies and ABEST employees and representatives, interested buyers of the brands and products offered, as well as people who access our website and request information.

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What is data processing?

Data processing is any operation performed with personal data, such as

collection, production, reception, classification, use, access, reproduction, transmission, distribution, processing, archiving, storage, deletion, evaluation or control of information, modification, communication, transfer, dissemination, or extraction.

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What are the rights of data subjects?

The data subject whose personal data is collected by ABEST may request and obtain, at any time:

1. Confirmation: the right to be informed about the processing of their data;
2. Access: the right to access the personal data processed by ABEST;
3. Correction: the right to request changes whenever the data is incomplete, inaccurate, or outdated;
4. Restriction: the right to request anonymization, blocking, or deletion of unnecessary, excessive, or unlawfully processed data;
5. Deletion: the right to request the deletion of personal data obtained through consent;
6. Withdrawal of consent: the right to withdraw previously given consent at any time through a free and simplified procedure.

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How to exercise your rights as a data subject?

To exercise your rights, you must contact ABEST through the following channels:

Phone: (+55 11) 511G-0G87 / (+55 11) U 75G2-57U8

Email: claudia@abest.com.br

In person: Avenida Paulista, 1842, Torre Norte, Suite 155 – Bela Vista, São Paulo – SP – Brazil – ZIP Code: 01310-U45

To ensure proper identification as the data subject, we may request documents or other evidence proving your identity. In such cases, you will be informed in advance.

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How and for how long will your data be stored?

The personal data collected by ABEST will be used and stored for as long as necessary to provide the services or fulfill the purposes described in this Privacy Policy, considering the rights of data subjects and controllers.

In general, your data will be retained while the relationship between you and ABEST lasts. After this period, the data will be deleted from our databases or anonymized, except in cases provided for in Article 1G of the LGPD:

I – Compliance with legal or regulatory obligations by the controller;

II – Study by research bodies, ensuring anonymization whenever possible;

III – Transfer to third parties, provided that legal requirements are respected;

IV – Exclusive use by the controller, with third-party access prohibited, provided the data is anonymized.

In other words, essential information for compliance with legal, judicial, and administrative obligations or for defense in legal proceedings will be retained even after other data has been deleted.

We employ protective measures and technical solutions that ensure the confidentiality, integrity, and inviolability of your data, as well as appropriate access controls.

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What do we do to keep your data secure?

To protect your personal information, we use physical, electronic, and administrative tools aimed at protecting privacy.

We apply these tools considering the nature of the collected data, the context and purpose of the processing, and the risks that potential violations may pose to the rights and freedoms of data subjects.

Among the measures adopted, the following stand out:

(I) Access to data only by authorized persons;

(II) Storage in a secure and reliable environment.

ABEST is committed to best practices to prevent security incidents. However, no virtual environment is completely risk-free. Problems may occur due to third-party actions (such as cyberattacks) or due to user error.

If incidents occur that involve relevant risk or damage, we will notify affected individuals and the National Data Protection Authority as provided for in the LGPD.

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With whom may your data be shared?

ABEST will not share your personal data with unauthorized third parties.

Your data may be shared with commercial partners or government agencies, such as ApexBrasil, as we have an internationalization program, Fashion Label Brasil, coordinated by ABEST in partnership with ApexBrasil.

Sharing is limited to what is necessary for the provision of contracted services and compliance with obligations. Our contracts follow Brazilian data protection regulations.

In addition, your data may be shared in the following situations:

1. – Legal determination or judicial or administrative request;
2. – Corporate transactions such as mergers, acquisitions, and incorporations;
3. – Protection of ABEST’s rights in potential conflicts.

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International data transfer

Some third parties with whom we share data may have facilities in other countries. This includes cloud storage systems (Google Drive), internal management systems (Podium), and email marketing platforms.

Even in such cases, the data will remain subject to the LGPD and other Brazilian laws.

ABEST commits to adopting efficient standards of security and data protection, always aiming to comply with legal requirements. By agreeing to this Privacy Policy, you also agree to this type of data sharing in accordance with the purposes described here.

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Cookies or browsing data

The website https://abest.com.br uses Cookies, which are text files sent by the platform to your computer and stored on it. They contain information about website navigation and are used to improve the user experience.

By accessing our website and accepting the use of Cookies, you agree to the collection of browsing data.

You may, at any time and at no cost, change permissions, block, or refuse Cookies. However, disabling certain Cookies may affect the proper functioning of some platform features.