{"id":1021,"date":"2020-11-20T01:53:17","date_gmt":"2020-11-20T04:53:17","guid":{"rendered":"https:\/\/fashionlabelbrasil.com\/?p=2048"},"modified":"2020-11-20T01:53:17","modified_gmt":"2020-11-20T04:53:17","slug":"martha-medeiros","status":"publish","type":"post","link":"https:\/\/abest.com.br\/en\/associado\/martha-medeiros\/","title":{"rendered":"Martha Medeiros"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-khp7toan-fd5c500b16ea1b3d4d71b7da2f10cc46 main_color avia-section-small avia-no-border-styling  avia-builder-el-0  avia-builder-el-no-sibling  justificado avia-bg-style-scroll container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-1021'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-khp7pn1s-05e8c28b44a9b7d5da305729f64abae4\">\n.flex_column.av-khp7pn1s-05e8c28b44a9b7d5da305729f64abae4{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-khp7pn1s-05e8c28b44a9b7d5da305729f64abae4 av_one_fourth  avia-builder-el-1  el_before_av_one_half  avia-builder-el-first  first no_margin flex_column_div av-zero-column-padding'     ><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-98o7b8-4663b0280a2fdad575912719d35c1680\">\n.flex_column.av-98o7b8-4663b0280a2fdad575912719d35c1680{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-98o7b8-4663b0280a2fdad575912719d35c1680 av_one_half  avia-builder-el-2  el_after_av_one_fourth  el_before_av_one_fourth  no_margin flex_column_div av-zero-column-padding'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" 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avia-builder-el-4  el_after_av_hr  el_before_av_hr'><h2 class='av-special-heading-tag'  itemprop=\"headline\"  >Martha Medeiros<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-khp7ok03-3c58a034a654be10b896cc848038d725\">\n#top .hr.hr-invisible.av-khp7ok03-3c58a034a654be10b896cc848038d725{\nmargin-top:-35px;\nheight:1px;\n}\n<\/style>\n<div  class='hr av-khp7ok03-3c58a034a654be10b896cc848038d725 hr-invisible  avia-builder-el-5  el_after_av_heading  avia-builder-el-last'><span class='hr-inner'><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-7vu89w-c7b7d36ad8c030a602aa9310af363db6\">\n.flex_column.av-7vu89w-c7b7d36ad8c030a602aa9310af363db6{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column 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id=\"style-css-av-khp7sjzx-db87754dbf5280e6688815275d116446\">\n.flex_column.av-khp7sjzx-db87754dbf5280e6688815275d116446{\nborder-radius:0px 0px 0px 0px;\npadding:0px 1% 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-khp7sjzx-db87754dbf5280e6688815275d116446 av_one_fourth  avia-builder-el-8  el_after_av_one_fourth  el_before_av_one_fourth  no_margin flex_column_table_cell av-equal-height-column av-align-middle  column-top-margin'     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-khp3akdh-47597f08dcf25c50c19c530af432778c\">\n.avia-image-container.av-khp3akdh-47597f08dcf25c50c19c530af432778c img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-khp3akdh-47597f08dcf25c50c19c530af432778c .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-khp3akdh-47597f08dcf25c50c19c530af432778c av-styling- avia-align-center  avia-builder-el-9  avia-builder-el-no-sibling'   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><a href=\"https:\/\/abest.com.br\/wp-content\/uploads\/2020\/11\/Layer-56-686x1030.jpg\" data-srcset=\"https:\/\/abest.com.br\/wp-content\/uploads\/2020\/11\/Layer-56-686x1030.jpg 686w, https:\/\/abest.com.br\/wp-content\/uploads\/2020\/11\/Layer-56-200x300.jpg 200w, https:\/\/abest.com.br\/wp-content\/uploads\/2020\/11\/Layer-56-470x705.jpg 470w, https:\/\/abest.com.br\/wp-content\/uploads\/2020\/11\/Layer-56.jpg 733w\" data-sizes=\"(max-width: 686px) 100vw, 686px\" class='avia_image'  aria-label='Layer 56'><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-2006 avia-img-lazy-loading-not-2006 avia_image' src=\"https:\/\/abest.com.br\/wp-content\/uploads\/2020\/11\/Layer-56.jpg\" alt='' title='Layer 56'  height=\"1100\" width=\"733\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/abest.com.br\/wp-content\/uploads\/2020\/11\/Layer-56.jpg 733w, https:\/\/abest.com.br\/wp-content\/uploads\/2020\/11\/Layer-56-200x300.jpg 200w, https:\/\/abest.com.br\/wp-content\/uploads\/2020\/11\/Layer-56-686x1030.jpg 686w, https:\/\/abest.com.br\/wp-content\/uploads\/2020\/11\/Layer-56-470x705.jpg 470w\" sizes=\"(max-width: 733px) 100vw, 733px\" \/><\/a><\/div><\/div><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-khp7scxw-7da77b6b0f8a87470a9ca97a98a763bd\">\n.flex_column.av-khp7scxw-7da77b6b0f8a87470a9ca97a98a763bd{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 1%;\n}\n<\/style>\n<div  class='flex_column av-khp7scxw-7da77b6b0f8a87470a9ca97a98a763bd av_one_fourth  avia-builder-el-10  el_after_av_one_fourth  el_before_av_one_fourth  no_margin flex_column_table_cell av-equal-height-column av-align-middle  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-khp7ok03-8d766a093c6245ccdc6930743c24dcb3\">\n#top .hr.hr-invisible.av-khp7ok03-8d766a093c6245ccdc6930743c24dcb3{\nmargin-top:-18px;\nheight:1px;\n}\n<\/style>\n<div  class='hr av-khp7ok03-8d766a093c6245ccdc6930743c24dcb3 hr-invisible  avia-builder-el-11  el_before_av_textblock  avia-builder-el-first'><span class='hr-inner'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-khp7n5cf-7304c70c6769aea984f2843f71979536'   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p class=\"p1\"><\/p>\n<p class=\"p1\"><\/p>\n<p>On the fashion market for over 25 years, Martha Medeiros is the owner of the multibrand boutique shop Maison M in Maceio. Her own label was created following a natural path, when she began to create special occasion items at the request of her customers. In 2004, the Martha Medeiros brand was given a corner of the store and, with growing demand from customers across Brazil, it began to serve customers by appointment in Sao Paulo in early 2008. Late that same year, it opened its first boutique store in Sao Paulo, in the Jardins district.<\/p>\n<p class=\"p1\"><\/p>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kj9zo-88a83232f4f8cc35d77d03f03afdc10b\">\n.flex_column.av-kj9zo-88a83232f4f8cc35d77d03f03afdc10b{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-kj9zo-88a83232f4f8cc35d77d03f03afdc10b av_one_fourth  avia-builder-el-13  el_after_av_one_fourth  el_before_av_one_fourth  no_margin flex_column_table_cell av-equal-height-column av-align-middle av-zero-column-padding  column-top-margin'     ><\/div><\/div><!--close column table wrapper. Autoclose: 1 -->\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-khp7qwwt-761f88aa8fa1da9bdf03c908502241e3\">\n.flex_column.av-khp7qwwt-761f88aa8fa1da9bdf03c908502241e3{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-khp7qwwt-761f88aa8fa1da9bdf03c908502241e3 av_one_fourth  avia-builder-el-14  el_after_av_one_fourth  el_before_av_one_half  first no_margin flex_column_div av-zero-column-padding  column-top-margin'     ><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-4c2e50-aac61fe2d2dd4e0fa20ae64c31208625\">\n.flex_column.av-4c2e50-aac61fe2d2dd4e0fa20ae64c31208625{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-4c2e50-aac61fe2d2dd4e0fa20ae64c31208625 av_one_half  avia-builder-el-15  el_after_av_one_fourth  el_before_av_one_fourth  no_margin flex_column_div av-zero-column-padding  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-khp7ok03-44af4308a68fe546bdc0b82b14527125\">\n#top .hr.hr-invisible.av-khp7ok03-44af4308a68fe546bdc0b82b14527125{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-khp7ok03-44af4308a68fe546bdc0b82b14527125 hr-invisible  avia-builder-el-16  el_before_av_textblock  avia-builder-el-first'><span class='hr-inner'><span class=\"hr-inner-style\"><\/span><\/span><\/div><br \/>\n<section  class='av_textblock_section av-khp7namb-307ac14e38421911937e50ad81dd4a8f'   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p class=\"p1\"><\/p>\n<p class=\"p1\"><\/p>\n<p>Martha inherited a passion for art from her grandmother, an art teacher, and her work has stood out for its use of luxurious handmade weaving. Each item requires hours of handcrafting, thread by thread, joined with the pattern-making technique and styles acquired from her background in fashion.<\/p>\n<p>Nearly 200 women work in lace-making coops and are involved in crafting laces such as Renascen\u00e7a lace, as well as in other techniques such as: filet, cutwork and bilro lace and the very delicate boa noite lace, which is only made on Ilha do Ferro, in the middle of the Sao Francisco river valley, 320 km from Maceio.<\/p>\n<p>Martha Medeiros has been extremely sophisticated in how she has marketed this handmade work on the international market, adding renewed value to Brazilian lacework with a contemporary language. Manual embroidery and weaves predominate in her collections, with references to their places of origin; yet, this work is understood and consumed all over the world.<\/p>\n<p>In April 2004, her items were put on display at Selfridges of London, for the Brasil 40\u00ba project, a partnership between the renowned department store and APEX-Brasil\/MDIC (Trade Promotion Agency). The department store chain showed the culture, sports, fashion and tourism of Brazil at its four England stores, displaying products such as cosmetics, textiles, accessories, furnishings, jewelry, footwear and home d\u00e9cor items made in Brazil.<\/p>\n<p>In 2008, the label sold two thousand pieces to Pal\u00e1cio de Hierno, Mexico&#8217;s most prestigious department store. In November of that same year it also took part in the fifth edition of the Brasilia Fashion Festival, showing its collection alongside those of Isabela Capeto, Cris Barros, Neon, Gl\u00f3ria Coelho and Alexandre Herchcovitch, among others. It also finalized a significant sale to English boutique Samantha Shaw London in the second half of that year.<\/p>\n<p>Starting in March 2009, the designer became a member of ABEST (Brazilian Association of Fashion Designers). Items from the ready to wear collection can be found at well-known multibrand shops throughout Brazil and made to order items can be ordered by appointment at boutiques in Sao Paulo and Maceio.<\/p>\n<p>Martha Medeiros was once again an exemplary representative of Alagoas when she was featured among the finalists for the Pr\u00eamio Claudia 2011 award. Claudia is a leading magazine in the country and in Latin America, which honors women capable of transforming their reality through original initiatives that have been replicated.<\/p>\n<p>Voting had already begun and Martha Medeiros was competing in the &#8220;Culture&#8221; category, precisely because of her innovative work and social and economic contributions, which has employed 280 women from eight communities in lace-making coops located at Ilha do Ferro and Entremontes.<\/p>\n<p>The Claudia award is nothing more than a celebration of the power of women in Brazil. Since 2006, the magazine has honored women like Martha Medeiros who make a difference in Brazil. Votes can be cast on the Claudia magazine website.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2945\" src=\"https:\/\/fashionlabelbrasil.com\/wp-content\/uploads\/2020\/11\/martha_medeiros.png\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/abest.com.br\/wp-content\/uploads\/2020\/11\/martha_medeiros.png 300w, https:\/\/abest.com.br\/wp-content\/uploads\/2020\/11\/martha_medeiros-80x80.png 80w, https:\/\/abest.com.br\/wp-content\/uploads\/2020\/11\/martha_medeiros-36x36.png 36w, https:\/\/abest.com.br\/wp-content\/uploads\/2020\/11\/martha_medeiros-180x180.png 180w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p class=\"p1\"><\/p>\n<p><b><strong>Contact<\/strong><\/b><\/p>\n<p>Martha Medeiros<i><br \/>\n<a href=\"https:\/\/www.marthamedeiros.com.br\/\">https:\/\/www.marthamedeiros.com.br<\/a><\/i><\/p>\n<p><i><a href=\"https:\/\/www.facebook.com\/pages\/Martha-Medeiros-Moda\/223040871104317\">Martha-Medeiros-Moda<\/a><br \/>\n<\/i><i><a href=\"https:\/\/twitter.com\/_MarthaMedeiros\">@_MarthaMedeiros<\/a><\/i><\/p>\n<p>Press Office<\/p>\n<p>Ferraz Moda<br \/>\n55 11 3897-9666<br \/>\n<a href=\"mailto:juliana@ferrazmoda.com\">juliana@ferrazmoda.com<\/a><\/p>\n<\/div><\/section><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2df3hw-439afba590f6e93ae908425c4033c39a\">\n.flex_column.av-2df3hw-439afba590f6e93ae908425c4033c39a{\nborder-radius:0px 0px 0px 0px;\npadding:0px 0px 0px 0px;\n}\n<\/style>\n<div  class='flex_column av-2df3hw-439afba590f6e93ae908425c4033c39a av_one_fourth  avia-builder-el-18  el_after_av_one_half  avia-builder-el-last  no_margin flex_column_div av-zero-column-padding  column-top-margin'     ><\/div><\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='after_section_1'  class='main_color av_default_container_wrap container_wrap sidebar_right'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-small alpha units'><div class='post-entry post-entry-type-page post-entry-1021'><div class='entry-content-wrapper clearfix'>","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":2006,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[61,62],"tags":[],"class_list":["post-1021","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-associado","category-associado-flb-2"],"_links":{"self":[{"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/posts\/1021","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/comments?post=1021"}],"version-history":[{"count":0,"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/posts\/1021\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/media\/2006"}],"wp:attachment":[{"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/media?parent=1021"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/categories?post=1021"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/tags?post=1021"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}