{"id":2672,"date":"2020-10-01T00:00:23","date_gmt":"2020-10-01T03:00:23","guid":{"rendered":"https:\/\/fashionlabelbrasil.com\/?p=2672"},"modified":"2020-10-01T00:00:23","modified_gmt":"2020-10-01T03:00:23","slug":"cabana-virtual-marketplace-gera-expectativa-de-negocios-de-us-404-mil-para-os-proximos-12-meses","status":"publish","type":"post","link":"https:\/\/abest.com.br\/en\/noticias\/abest\/cabana-virtual-marketplace-gera-expectativa-de-negocios-de-us-404-mil-para-os-proximos-12-meses\/","title":{"rendered":"Cabana Virtual Marketplace results in business expectations of US $ 404k for the next 12 months"},"content":{"rendered":"<p>The main trade show in the United States beachwear segment, Cabana, held its first digital edition from July 20th to 22nd. Cabana Virtual Marketplace held the event in partnership with JOOR, an American digital platform that allows interaction between brands and large retail boutiques.&nbsp;<\/p>\n\n\n\n<p>\u00c1gua de Coco, Catarina Mina, Haight, Lenny Niemeyer, SERPUI, Triya and Yukio, with support of Fashion Label Brasil - Program of Internationalization of Value-Added Brazilian Fashion, created by ABEST (Brazilian Fashion Designers Association), and Adriana Degreas with support of Texbrasil (Brazilian Fashion Textile Industry Internationalization Program), created by Abit (Brazilian Association of Textiles and Apparel), both Brazilian fashion export programs in partnership with Apex-Brasil (Brazilian Agency for the Promotion of Exports and Investments) are the Brazilian brands that attended the event.&nbsp;<\/p>\n\n\n\n<p>The digital event brought immediate business expectations of US $ 244k and US $ 404k for the next 12 months. \u201cWith this business model, the attending brands continued to have their personalized space, where the buyer had access to the images of the collection, videos, linesheet, interaction with the brand and order fulfillment \u201d, explains Alberto Hiar, ABEST president.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" src=\"https:\/\/fashionlabelbrasil.com\/wp-content\/uploads\/2020\/11\/foto_yv4m72039_cabana-3000.jpg\" alt=\"\" class=\"wp-image-2673\" \/><\/figure><\/div>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>De 20 a 22 de julho, aconteceu a primeira edi\u00e7\u00e3o digital da Cabana, principal feira do segmento de beachwear dos Estados Unidos, a Cabana Virtual Marketplace em parceria com a JOOR, plataforma digital americana que permite a intera\u00e7\u00e3o entre marcas e grandes butiques varejistas.&nbsp; Participaram da a\u00e7\u00e3o as marcas brasileiras: \u00c1gua de Coco, Catarina Mina, [&hellip;]<\/p>","protected":false},"author":1,"featured_media":2673,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[23],"tags":[],"class_list":["post-2672","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-abest"],"_links":{"self":[{"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/posts\/2672","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/comments?post=2672"}],"version-history":[{"count":0,"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/posts\/2672\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/media\/2673"}],"wp:attachment":[{"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/media?parent=2672"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/categories?post=2672"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/abest.com.br\/en\/wp-json\/wp\/v2\/tags?post=2672"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}